The logo emphasizes the effects of humans by being all made analogically. The process of work gave the results to the final logo, by having errors such as the rotated or spacing of the G. In the same way that the swoosh happens to be, on some occasions, drawn by hand.
The entire identity is made analogically, by using papers, clippings, handwriting, etc.
At the same time, it incorporates a very lively and energetic color palette due to the optimism behind the concept.
CASES
GOOD GIRL SNACKS
Pickles brand for and by GENZ.
Identity 2023
PROGRESS STARTS HERE
New post-pandemic identity for NIKE Sports.
Identity 2021
TRANSITAR
Educational and orintational project of the Barcelona Diputació.
Branding 2018-2023
ALL EYES ON HIP HOP
Hip hop festival from Brussels.
Identity 2021
SNKRS DAY
An event for the sneaker heads of the world by NIKE.
Identity 2022
CULTIVANT MUSICA
Exposición del 20 aniversario de la escuela de música clássica de Barcelona.
Identity 2018-2023
MARICAS
Queer + FLINT* collective known for their electronic music parties and record label.
Branding 2018-2023
SENTIMENTAL
Booking angency for contemporary, experimental an multidisciplinary artists.
Branding 2023
VISO PROJECTS
A brand of artisans an contemporary products for the home.
Branding 2020-2023
FUNDACIÓ ENRIC MIRALLES
Architecture foundation that tributes the famous architect Enric Miralles.
Identity 2022