VISO PROJECT

Identity and website for Viso Project, a project developed by a group of creatives lead by Barcelona Designer and Founder Patty Mañá. WWW.VISOPROJECT.COM

client: Viso Project
creative direction: Patty Mañá
art direction: Gina Guasch + Lara Coromina
logotype: Gina Guasch + Roc Vila
website: Gina Guasch
coded: Ricardo Juárez
packaging: Gina Guasch + Lara Coromina

NIMPH

Identity and website for Nimph, a project developed by a group of creatives lead by Barcelona Designer and Founder Patty Mañá.

client: Patty Mañá
creative direction: Patty Mañá
photography: Mireia Deulofeu
logotype and 3D design: Marta Ochoa
identity and website: Gina Guasch + Lara Coromina

SVADHISTHANA

Custom type for Artist book Merce Soler Edition.

client: Asunción + Guasch
art direction and design: Gina Guasch


MISTRESS 2020

Flyers for Mistress, a party held on Wednesdays at Macarena Club Barcelona.

client: Isabella
art direction and design: Gina Guasch



HELSINKI, CREATIVE AGENCY

Website for the creative agency Helsinki. WWW.HELSINKISTUDIO.ES

client: Helsinki
art direction and desgin: Gina Guasch
coded: Anna Cairns

KABUKI

Graphic identity for Kabuki, a second-hand clothing store located at Calle del Triangle nº6, Barcelona.

client: Laia Grandinetti
concept and art direction of identity: Gina Guasch
concept and art direction of photograpy: Joaquin Saccone
graphic design: Gina Guasch + Pepdepalma
photography: Joaquin Saccone
stylism: Rodrigo Falero
models: @sshy.guyy + @laiagrandinetti + @kai.landre + @cassianafp + @nilfernandez + @xipotla


SERGIO BOADO

Limited edition personal cards for Sergio Boado, video editor and photographer.

client: Sergio Boado
concept an art direction: Gina Guasch
graphic design: Pau Geis
photography: Sergio Boado

BUFADURET

Illustration for "Love is the Only way" by Bep Kororoti and Akin.

client: Pedro Vian + Gina Berenguer
illustrator: Gina Guasch
graphic design: Marc Monguilod
edited: Modern Obscure Music


LA TEORÍA DEFINITIVA

Flyer that gathers the research of Albert Gironès on the presence of UFOs in Mallorca.

client: Albert Gironès concept: Albert Gironès
art direction: Gina Guasch
graphic design: Pau Geis
photography: Albert Gironès

MISERABLE YO

Short film’s credits + presentation poster.
for Misreable Yo by Agueda Sfer.

client: Agueda Sfer
art direction: Agueda Sfer
graphic design: Gina Guasch


MISTRESS 2019

Flyers for Mistress, a party held on Wednesdays at Macarena Club Barcelona.

client: Isabella
art direction: Gina Guasch
graphic design: Gina Guasch + Pau Geis


UNCANNY STUDIO

Website for Uncanny. WWW.UNCANNY-STUDIO.COM 

client: Uncanny
concept: Uncanny
art direction: Gina Guasch
graphic design: Gina Guasch + Pep Rayó
coded: Jesús



TINI AND THE GANG 2019

Creative and art direction for the 2019 edition of tini and the gang in Ibiza and worldwide.

client: Tini
creative and art direction: Gina Guasch + Pep Rayó
graphic design: Gina Guasch + Pau Geis
TINI AND THE GANG 10 YEARS


A+G

Website for the artists Josep Asunción + Gemma Guasch. WWW.ASUNCIONGUASCH.NET

client: Gemma Guasch + Josep Asunción
art direction, graphic desgin and coded: Gina Guasch
content: Clara García



NICK MONACO

Template for Nick Monaco to promote the clubs he is playing at.

client: Nick Monaco
art direction: Gina Guasch + Pau Geis
concept: Pau Geis
graphic design: Gina Guasch
photos: Pinus Flash

Hall sheet + passport for the Transitar project

client: Diputació de Barcelona
curation: Gemma Guasch + Josep Asunción
production: Communication area of Disputation of Barcelona
illustrations: Clàudia Torrents
dynamics: Carles Castaño + Helena Izquierdo
graphic design: Ugly Studio + Gina Guasch






Layout and help with the Transitar Lab dynamitations.

client: Diputació de Barcelona
curation: Gemma Guasch + Josep Asunción
production: Àrea de Comunicació de la Diputació de Barcelona
illustrations: Guille Manchado
dynamics: Carles Castaño + Helena Izquierdo
graphic design: Gina Guasch


TRANSITAR EXPO


Transitar is an exhibition project that stems from a creative and participatory process. It addresses self-orientation in a changing world. Offering a humanistic view of orientation, beyond the transitions within the educational system, schools and schedules. A holistic view of full-time education, which affects all people throughout their life. INSTAGRAM / WEBSITE

curation: Gemma Guasch + Josep Asunción
production: Communication area of Disputation of Barcelona
illustrations: Adrián Gómez + Alba Cárcamo + Alícia Rodríguez + Clàudia Torrents + Daniel Català + Guille Manchado + Laia M. Lerma + Maria Freire + Marina Luque + Nil Nebot + Noemí Ruíz + Tatiana M. Melo
dynamics: Carles Castaño + Helena Izquierdo
photography: Anna Izquierdo + Sofia García
graphic design: Ugly Studio + Gina Guasch

MARICAS IN PARIS
VISUALS AND CAMPAIGN BY LEO ADEF


CAMPAIGN BY CLARA RAMS






POSTER LIMITED EDITION
photo: Leo Adef






SECOND ANNIVERSARY 2020

art direction and graphic design: Gina Guasch creative direction: Clara Rams typography: Weecha + Gina Guasch




CAMPAIGN BY NIL FERNANDEZ


CAMPAIGN BY ANNA ÁLVAREZ


CAMPAIGN BY GINA
CAMPAIGN BY PEP RAYÓ

FIRST ANNIVERSARY 2019



CAMPAIGN BY JOACO

MARICAS RECORDS

Maricas Records a genre fluid label own by Eloisa Blitzer, ISAbella and Gina Guasch, born out of their queer Barcelona collective, MARICAS

co-founders: Eloisa + Isabella + Gina Guasch

art direction and graphic design: Gina Guasch + Roc Vila



AUDIO EXOTICA EP

written and produced: Isabella
graphic design: Gina Guasch

HOUSE OF MARICAS

“HOUSE OF MARICAS: The Art Of Staying At Home” is a non-profit digital multiformat platform that aims to give visibility to queer artists and freelancers; creating content / tools for the LGBTIQ+ community, born during quarantine in Spain.

design and coded: Gina Guasch

curation and producer: Eloisa + Isabella + Clara Rams + Agata Bert
PLAYLIST ︎ LINK
Design of flyer for playlist by ISAbella + Eloisa

AUDIO EXOTICA COVERS

For the countdown of our first EP released by our Colombian baby girl @bellasalmonella, we invited 5 artists to create a cover of one of our singles with an image using our MARICAS Records ladybugs.

brand manager: Eloisa Blitzer
commissioned: Maricas Records
creative direction: Gina Guasch
Artworks: Contacto (@crisis.clara and @sshy.guyy), Ketajungle (@david_macho_69), Track 90 (@jp._.bonino), Extrema (@polvo), Floating C2 (@chino.fuego)
graphic: Gina Guasch
music: Isabella

MARICAS (2018 - PRESENT)


Maricas was born in January 2018 due to several discussions about the lack of a night-out in Barcelona that combined electronic music and the queer scene. If we look back on history, the techno rave community started with the help of the LGBTQ+ misfits of the 80s. Both communities have very similar values, freedom, youth and underground culture. Our home is Barcelona, but we aim to take Maricas all over the globe.

Maricas nació en enero de 2018 después de reflexionar sobre la falta de fiesta que combine musica electrónica y escena queer en Barcelona. Si miramos atrás en la historia, el grupo de techno rave comenzó con la ayuda de la comunidad LGBTQ+ de los 80. Las dos comunidades tienen valores muy similares, como la libertad, la joventud y la cultura underground. Nuestra casa es Barcelona, pero nuestro objetivo es llevar Maricas por todo el mundo.





FIRST ARTWORK
CAMPAIGN AND PHOTOS BY SOFÍA GARCÍA
INSTAGRAM MARICAS
INSTAGRAM MARICAS RECORDS
SOUNDCLOUD
FACEBOOK

YOUTUBE

RESIDENT ADVISOR

WEBISTE

CONTACT
info@houseofmaricas.com

TEAM
Eloisa Blitzer co-founder + community manager
Isabella Gutiérrez co-founder + dj
Gina Guasch co-founder + art director




TREND MAP BARCELONA

Graphic identity + creative direction for Trend Map.


client: Marcia Lenona + Alba Ricart (Trend Map)
creative direction: Ugly Studio
graphic design: Gina Guasch + Gemma Peña (Ugly Studio)
cover illustrations: Olga Capdevila + Mariano Pascual

MIRA DIGITAL ARTS FESTIVAL 2018

The campaign focuses on the potentiality in all objects of producing sounds. Many of these, sometimes imperceptible, are ignored by most people in their daily lives, however they are primary for a lot of experimental music. As the internet seemingly takes up more space in our lives, phenomenons such as ASMR (Autonomous Meridian Sensory Response) arise, a virtual experience that, using binaural microphones, exploits the sound capacity of any kind of object, to then be exposed via the internet available for a fetish audience with ever growing curiosities. In short, the festival campaign refers to the extraction of sound and its different recontextualizations.

La campaña se centra en la potencialidad que tienen todos los objetos para producir sonidos. Muchos de estos, a veces imperceptibles, son ignorados por la mayoría de personas en su día a día, sin embargo son la materia prima de mucha música experimental. A medida que internet va ocupando más espacio en nuestras vidas, surgen fenómenos como el ASMR (Respuesta Sensorial Meridiana Autónoma), una experiencia virtual que, utilizando micrófonos binaurales explota esta capacidad sonora de cualquier tipo de objeto, y que se expone via internet a disposición de un público fetichista cada vez más curioso. En definitiva, la campaña del festival hace referencia a la extracción del sonido y sus diferentes recontextualizaciones.




creative and art direction: Ugly Studio
graphic design: Gemma Peña + Gina Guasch + Nicolas Barreto


teaser director: Aitor Bigas
dop: Maria Codina
asmr sound: Neko
stylism: Sofía García
make up: Regina Khanipova
model:@imvirgenmaria



creative and art direction: Ugly Studio
dop: Lucas Casanova + Bàrbara Farré
asmr sound: Neko



PIERCE NOT

Catalogue for the jewellery collection of Areta Mata, called Pierce not.

client: Areta Mata
concept and art direction: Ugly Studio
graphic design: Gemma Peña + Albert Pz + Gina Guasch
photography: Pablo de Pastors
make up: Lara Güell
models: @tessaroserose + @eneapalmeto

C.TANGANA AVIDA DOLLARS

Poster for the Avida Dollard by C.Tangana music video, where they had to pay tribute to Andy Warhol and popular culture.


client: C.Tangna
direction: Bàrbara Farré
dop: Lucas Casanovas
artwork: Gina Guasch + Gemma Peña (Ugly Studio)
stylism: Paula Ayet
photography: Paula Ayet
model: @c.tangana


CARLOS RIGO BELLVER

Website for Carlos, a cinematographer.
WWW.CARLOSRIGOBELLVER.COM


client: Carlos Rigo Bellver

art direction: Ugly Studio
graphic design: Ugly Studio

coded: Jaime

MISTRESS 2018

Flyers for Mistress, a party held on Wednesdays at Macarena Club Barcelona.

client: Isabella
art direction: Gina Guasch
graphic design: Gina Guasch + Nicolás Barreto



TINI AND THE GANG

Graphic identity + creative and art direction for Tini and the gang.

client: Tini

creative and art direction: Gina Guasch
graphic design: Gina Guasch + Nicolas Barreto

UGLY STUDIO (2016 - 2018)
GEMMA PEÑA + GINA GUASCH


Ugly Studio was born in 2016 in the city of Barcelona as a transdisciplinary team that uses graphic design to create. The collaboration with different agents in all our projects, allows us to destroy the borders among different disciplines and execute very contrasting projects. Some of them come from a specific briefing and others come directly from the team, in order to materialise intentions and our own way of thinking.

Ugly Studio nació en 2016 en la ciudad de Barcelona como un equipo multidisciplinario que utiliza el diseño gráfico para crear. La colaboración con diferentes agentes en todos nuestros proyectos nos permite destruir las fronteras entre diferentes campos y ejecutar proyectos muy diferentes. Algunos de ellos provienen de un enunciado específica y otros provienen directamente del equipo para materializar intenciones y nuestra propia forma de pensar.

UGLY STUDIO X LIBROS MUTANTES.




INSTAGRAM

TEAM
Gemma Peña co-founder + art director
Gina Guasch co-founder + art director
Nicolás Barreto junior designer

SHOWS
2018 — Womenz
2018 — El cartel ha muerto, Sala Apolo
2018 — Libros Mutantes
2017 — Meeting Point Gallery
2016 — Media Lab Prado

PRESS
2018 — Form magazine No280
2016 — Gráffica
2016 — Neo 2
2016 — TrendList
2016 — The School of Speculation


Studio closed since November 2018.



LEO ADEF B2B GAGUASCH

video and edit: Leo Adef
animation and illustrations: Gina Guasch


NITSA IDENTITY, PROPOSAL REJECTED

art direction and graphic design: Gina Guasch
photo: Leo Adef + Joac



PANDEMIA COVID-19

poster proposal for the open document Pandemia.
hosted by: Paloma + Sylvia + Lucia
︎ view all document

GINA GUASCH: me quiere, no me quiere.



This is a sample of artworks (GINA GUASCH) that nobody has ever seen, because the client has denied them. All of them are accompanied by illustrations of mine (GAGUASCH) that I have never shown to anyone.

Esto es una muestra de artworks (GINA GUASCH) que nunca nadie ha visto, porque el cliente los ha desestimado. Todos ellos se acompañan de ilustraciones mías (GAGUASCH) que tampoco he enseñado a nadie.


EXPOSICIÓN ︎ LINK

MIRA FESTIVAL 2017

Answers come for those who keep the faith. The light will illuminate those who truly believe it. And only the brave will free their heart and soul.
No animals were harmed in the making of this film.


Directed by Device
Talent: Sandro Rey
Produced by Device
Producer: Julieta Averbuj
DoP: Carlos Rigo
Art director: Gina Guasch
Costume designer: Sofía García
Postproduction & animation: Device
Color correction: Ana Gale
B Cam Operator: Maria Gonzalez
Gaffer: Eloi Teixidó
Camera Assistant: Rocío Guigo
Camera Assistant: Anastasya Nemchenko
Make Up: Mariona Botella
Sound (Mixer): Samuel Mendiola
Sound (Boom): Roger Coca
Sound coordination: Daniel Candel

Music & sound design: Device

ORPHANS

Orphans is the name of the category in order to group together all those projects that for some reason or another do not have a client or were denied during the production process. It also includes personal projects or those that have no place in another section of the website. This way, projects without a "family" are included here.
Orphans es el nombre de una sección para agrupar todos aquellos proyectos que por algun motivo no tienen cliente o se desestimaron durante el proceso de producción. También se inlcuyen proyectos personales o que no tienen cabida en otro apartado de la web. Siendo así proyectos sin “familia”.